Google has held talks with the National Football League, to improve the overall Internet are seeking new march TV hype.
Other high-tech companies like Apple reportedly negotiating with the cable provider, a large television programs, through their equipment to improve access.
With Google sitting on a $ 48 billion in cash reserves, Sunday League packages easily within its scope.
The contract currently held by DirecTV company paid about $ 100 million a year right. However, the contract expires at the end of the 2014 season.
Earlier this year, Google CFO Patrick PICHETTE said: "it serves the shareholders' best actual pounce" when there is an opportunity to make significant acquisitions, strategic capabilities.
NFL with Google on Wednesday confirmed that it held meetings, but refused to disclose the nature of these talks, like Google.
"We are a member of the office and innovation in Silicon Valley and around the world leaders meet regularly," NFL said in a statement. "We are constantly looking for ways to make our game better on the pitch, the pitch and the fans."
Sun Packages fans provide access to markets or ESPN NFL games televised nationally on NBC.
Citigroup analyst Jason Bazinet translator Yang Chen released that D irecTV trading company is losing money, only about $ 72.5 billion annual revenue. He believes that a new contract will run about $ 150 million, if the DirecTV company to make another go.
DirecTV's market value of about 320 billion U.S. dollars, will not long remain in a bidding war with Google, which has a market value of 9 times.
Buzzy intrinsic believe, DirecTV corporate investors welcomed the prospect of going to the NFL.
Google recently introduced a device called Chromecast, this is an attempt to make it easier for people to access Internet content on the TV part. Chromecast small stick roughly the same size as a thumb drive that can be inserted into the flat-panel TV's HDMI port.
 



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