Who has Netflix's stock in the past two years, investors experienced a dizzying highs and demoralizing decline.
Around the same time, Netflix's stock price more than $ 300 in July 2011, the company's customers began howling changes, prices rose as high as 60%, for those who want the Internet and by mail DVD rental video streams. Bounce caused massive cancellations into a trough, to see the price drop to as low as $ 52.81 in August last year, Netflix's stock price plummeted.
Since then, Netflix has won users and Internet video services more attractive option, make more money, too. The formula has been catapulted to a new 52-week high of $ 270.31 last week of its shares.
Mood shifted yet again Monday with Netflix's second quarter earnings release. Report shows, Netflix's increase of $ 630,000 for the three months ended, users in June, slightly weaker growth than many investors expected. Netflix's disappointing result in after-hours trading the stock fell more than 3%.
Netflix CEO Reed Hastings (Reed Hastings) in an unusual earnings after Monday night live on the internet video conference discussed the company's stock price ups and downs.
Q: Investors in the past two years have been a roller coaster ride with Netflix, what you say, tell them, or to assure them that what happened two years ago will not happen again?
ANWSER: You know, the stock market up and down. Our stock has been so unstable. I mean, a year ago, we are $ 80, we are now more than $ 200. Five years ago, we were 30. We went public (split-adjusted) $ 7.50 (2002). Therefore, the general trend is very positive, but there are a lot of ups and downs, it has been a very volatile stock market, because we grow so positive.
We chose Essentially, we say to all our international expansion of domestic profits as a business strategy. This is the right approach, but it certainly requires a strong stomach and some investors.
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