In this era , when the shiny new high-tech start , UPS could be worth billions of dollars , Microsoft deal was 5.44 one billion euros ( $ 7.2 one billion ) acquisition of Nokia's mobile phone business is from a strictly financial point look at a moderate.
However , the deal is likely to go down as a major turning point in contemporary technology business , marking the Finnish company is unlikely to run for the end of the world , even though it beat tech icons shaping the future of Microsoft - whether good worse.
In Finland , the government officials and business leaders mourn Nokia's fall, while retirees do not know what it all means for them . In Seattle, the game chatter focused success 10 days ago announced that he would step down within a year , Microsoft's CEO Steve Ballmer (Steve Ballmer), the deal might say something.
At the same time , the global telecommunications industry , the deal marks further consolidation in the future , after just one day , Verizon announced a deal worth $ 13 billion to buy Vodafone's stake in its wireless unit . It can also help Microsoft achieve its long held to be a major competitor Apple and Samsung in the global smartphone business ambitions , although it will also put more pressure on the company to show that its substantial investment in consumer electronics devices makes sense .
Nokia deal " unequivocally shows that , Highmark the Capital Management , which holds Microsoft stock portfolio manager Todd Lowenstein said," they do not exit the business , in fact, increased the movement.
, " Lowenstein said:" In all likelihood , they can carve out a decent niche with their size as a fully integrated player, but investors questioned the benefits. "The market has volume ." Microsoft shares fell 4.6 percent on Tuesday .
Nokia and Microsoft have joined at the hip since early 2011 , when the Finnish company agreed to use Microsoft's Windows Phone software Smartphone - Nokia a big gamble , but one to one , the company 's market share , has been in freefall , it has a few good options.
Since then, Nokia has produced a series of Windows-based phones are mostly well reviewed by critics , although largely avoiding customers.
From the outset has been speculation that Microsoft may end up buying Nokia , but many analysts believe Microsoft has the best of both worlds - a strong hardware partners , but no one considerable downside risks , might go to have their own mobile phone manufacturer.
But behind the scenes , the friction of development, according to a source familiar with the situation , especially in the autumn of last year, Microsoft launched its surface film.
"Every attempt to spend money on an application developer , music stores , all the key components of the ecosystem , " said the source . "It all came to a head at the end of last year , early this year - it really is the right way of working, or are we better do as an entity ? "
Discussions began in earnest in January after the acquisition , Ballmer and Nokia as an " open dialogue ." Ballmer and Nokia Chairman Risto Siilasmaa the Mobile World Congress held in Barcelona . After a few hiccups negotiations kicked into high gear in July , nearly 50 times as part of the Nokia Board of Directors meeting .
Another informed source familiar with the negotiations said the agreement , which is called " Project Award" in Microsoft's opportunity to influence Ballmer announced the departure and seek with Nokia to wrap it before being appointed as the new CEO. Nokia officials fear that if it is delayed it eventually may face the rest of the fire road , its cash position deteriorated , the source said .
For Microsoft, move forward a major strategic acquisitions , even if it is looking for a new CEO reiterated its commitment to a broad-based " devices and services " company - Ballmer , which is in the heart of a major asset restructuring announced the production of a strategy a few weeks ago .
On Tuesday, Microsoft said that Nokia's deal " a huge leap of equipment and services to please people , so that businesses of all sizes to create a family of our journey ."
Insider who rejected the idea , which means that the transaction , former Microsoft executive will re- join the company's equipment and service department heads, Nokia CEO Stephen Elop (Stephen Elop) will automatically succeed Ballmer . But analysts said the move may make it difficult to bring an outsider CEO may want to re-examine all aspects of the company's strategy .
Finnish National Champion
Tuesday 's deal marks almost embedded in the Finnish DNA, a once proud symbol of the strength of the Nordic venture engineering and design company disintegrated. In its heyday , it accounted for 40 % of the world mobile phone, Finnish exports one-fifth of its gross domestic product of four percent , with nearly $ 30 billion in market value.
Just a decade ago , the consumer comes to the breadth of the Nokia has the same breath , as they do about Apple today, marveling at its sleek , but the actual design. But it's a sudden drop at breakneck speed and ruthless competition in the consumer electronics products that can disrupt the established rival fast and flexible industry leader symbol.
Nokia itself has a wealth of experience in transformation, in its 148 -year history . As a manufacturer of paper from its 1865 start , it grows , so that everything from boots TV , and ultimately its brand name , and even printed on toilet tissue .
Jorma Ollila (Jorma Ollila) under , who headed the mobile phone sector since 1990 , and then began its modern incarnation , as the Chief Executive, the Finnish conglomerate into a global leader in mobile phones . Its brand name, is often mistaken for Japanese thing , then happy company whose country is a difficult global sales.
Hypponen said: "This thing is not in Finland , and this major consumer brands ," Makipaa, entrepreneur , recalling his days in the company from 1996 to 2009 .
But Ollila was accused of being late to recognize the threat of Apple's iPhone and smart phone revolution. Finnish Institute of Economic Research said in a report , Nokia touch screen phone the iPhone and tablet PCs as early as 2005, three years before , but they never reached the market.
Elop 's appointment in 2010 was hailed as the Silicon Valley Zip bring troubled firms , led by Apple 's competitors to gain market share in the high-end smart phones, and even competitors in Asia erode the mobile phone market is cheaper and more simple in the end.
A Canadian has five children and an amateur pilot who had led the Microsoft Business Division , Elop is the first non- Finn leader Nokia. In his first press conference - Finnish TV live - he played his love for hockey , Finn 's enthusiasm, many Canadians .
His enthusiasm quickly endeared him to the staff, but he is also welcome . In the now famous 2011 e-mail to the staff , he compared Symbian - Nokia's operating software - "burning platform", needs to be abandoned . Decline is mainly untested alternative to Microsoft 's favor .
Three jobs to be cut , then a source who was there said that the memorandum is unwise, because it destroys sales Symbian, Windows Mobile before preparation. Nevertheless , it is primarily to save the faltering company needs bold as the sort .
Elop viewed in a different light . "Trojan horse" , widely read tabloid ILTA Sanomat announced on Tuesday a .
" It sounds like a betrayal of me and said : " The Finnish pensioners Paivi Rengman.
In fact, many in Finland saw a deeper malaise in the Finnish economy and its famous symbol of the Nordic welfare model processing .
" Finland, Nokia is the emotional and symbolic and I with Nokia in their pockets generation grew up , we believe, as the end of an era in Finland transaction ," said the Finnish Minister for European Affairs and Foreign Trade Alexander Stubb .
Nokia is not gone , and now will focus on network equipment unit , navigation business and technology patents.
Optimists say that this is not the first time , Nokia has taken a big bet. In the early 1990s , it sells accounted for about 70% of its sales concentrated in the telecommunications business . Then the Soviet Union stopped the highly profitable cross-border trade collapse.
Finland is still in the euro area AAA credit rating is one of the few countries . But leading education and health services to cover up their reputation as an egalitarian society to worry about their once powerful export manufacturers and a rapidly aging population .
"This is a major challenge, Finland, said :" Alekstra analyst泰罗库伊蒂宁. "Microsoft is impossible to maintain any meaningful development of mobile phones in Finland or production .
"In 2007, Finland has 60 % of the global smartphone market will be reduced to zero percent - bet so many countries mobile phone technology a huge hit , " Kuittinen added .
To a certain extent , Nokia's decline may have been vaccinated against sudden shocks in Finland . In its heyday , the Finnish Nokia accounted for 4% of GDP and supporting numerous suppliers. Today , it helps closer to 1% according to analysis .
Many former employees have helped Nokia to produce a growing IT industry , a symbol of the rapid growth of Rovio , the popular Angry Birds game manufacturer.
Kuittinen said that , Rovio 's Angry Birds empire has racked up nearly 200 million download other game companies , and supercell , is getting close to $ 100 million of monthly income from its two large, hay day and conflict Squadron .
"The problem is that the two companies could have only 700 or so employees , Kuittinen said ."
But for the upcoming generation , nostalgia Nokia may have replaced the simple realism.
"Their price is all I'm interested in , said:" A 28 -year-old business student ,名叫阿列克西, he refused to reveal his name. "I do not understand this cry treasures being sold , people seem to think it was in 2000 , business is business . Does not define Finland's Nokia ."
For the global high-tech enterprises , the biggest problem is the extent to which Nokia will Microsoft's definition. ValueAct capital led activist shareholders require the company to stop spending heavily on consumer products, rather than monetary returns to shareholders.
Microsoft did not record significant acquisitions in the consumer devices and inspire confidence. However , it is still a challenge and muscle between the very few companies in the smart phone market leader.
"I still believe there are enough innovative devices , unlike some of our investors , it will be a growth in opportunities for financial reward bold, innovative pursuit, " Ballmer said Tuesday in explaining analyst processing .
He is also known as mobile phone business "very, very large numbers of users the best opportunity to pursue ." As though Nokia has learned that the chances of success are translated into the most difficult part .
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