After focusing for years can fly farther and farther down the airliner, the world's leading aircraft manufacturers are turning to short range aircraft, called the performance of airlines will not pay they do not need.
Boeing (BA.N) and Airbus (EAD.PA) has spent billions of dollars to build advanced aircraft can fly nonstop third way around the world, but the economic changes in forcing a new strategic adjustments.
Boeing Dreamliner at the Paris Air Show in June launched a new version, cut 1,800 km from its latest jet range, giving it a longer fuselage and more seats.
Said 787-10 Dreamliner will be the most cost-effective aircraft, including Asia, business optimization.
Within a few days, Airbus (EAD.PA) is from a drawer in a new "regional" version, the A350 program, Reuters reported.
After several years to improve its old frame A330, to give it more range, it was announced that its short trips, the aircraft will also offer a version of the zone. Sources said, will focus on China and India in the domestic market.
Decision reflects a battle between traditional rivals and the broader economy. A growing number of Asian emerging rich countries to trade with each other.
Half the world's traffic growth over the next 20 years will involve intra-Asia traffic grow fastest.
Although confident swing, as China's economic slowdown, Boeing forecast that in the next two decades, tourism in Asia will grow 6.5 percent growth rate, with 5% of the global average.
Growth path
The top three growth routes in South and Southeast Asia, all a short distance than the largest aircraft design.
Regional powerhouse Singapore saw the first major transaction may have been involved in a shorter stride model.
Singapore Airlines bought 30 787-10 A350-900 aircraft in a deal worth $ 1.7 billion, in June and industry insiders say, which may include a scaled-down version of the A350 region.
The response to this demand has been completely different.
Boeing has promised to build its new 787 family members, by stretching the upcoming 787-9 to add more seats.
The resulting additional load refers to the range of 787-10 323 seats will be automatically shortened, but the airline can earn more income.
Airbus A350 adapt to the different way, by adjusting a purely physical parameters of paper, without having to redesign.
Jet or cargo capacity range which is allowed by the takeoff, because it includes the weight of fuel.
The official maximum takeoff weight in turn determines the landing and route charges paid by the airlines. So not only shorten the range and cut costs by a maximum takeoff weight.
Less work to do, the engine is adjusted to a lower thrust, you can further save on maintenance costs.
Artificial restrictions like these aircraft in an airline will mean cheaper prices. They can pay to restore the full performance of Airbus, when ready to sell the jet.
Aircraft from the pound
Insiders pointed out that the aircraft vendors are already doing this kind of transaction, no publicity, sales of airline, what they need and provide them with the opportunity to buy back after the full performance.
Manufacturers even offer a pound takeoff weight for this purpose, according to the person who made such a deal.
Boeing offers a scaled-down domestic version of its 747-400 Japan Airlines only minor structural changes, such as the removal of unwanted short flights distinctive winglets.
However, Airbus seems to be the first to make known sales tool, the basis for the entire aircraft variants.
"I'll think about A350-900 type area than a defensive action against 787-10 positive choices," Rob Morris said, senior consultant, based in the UK aviation analyst liters.
"This is a major marketing requirements: Create a sense, they are able to compete with 787-10."
Others say the move is logical, implicitly acknowledged that the launch of 787-10 may cause downward pressure on prices.
Split into different models A350-900, Airbus can protect the main models for the 787-10 and the price.
Zafar Khan said, "French bank Societe Generale headquarters in the UK aerospace analyst:" It will not be in large quantities, they will try to make a product designed to protect their overall pricing structure, and pricing is based on The niche.
Airbus officials said, flexibility and fine-tune the airlines hope to make the aircraft easier to finance and trade.
"If the aircraft structural limitations, its scope, then when you get the plane back you have to find a home for it in a smaller operators, which means greater autonomy risk pool, said:" John Heekin Adams, president of the Irish lessor Avolon.
Launch has already begun over their high-tech aircraft from Airbus and Boeing debate between more economical.
Airbus sales director John Leahy said: "I offer an area that is covered by individual airlines, the A350 is now 787-10, adding that some unidentified airline has signed.
, Boeing Commercial Airplanes vice president of marketing Randy Tinseth said, "" Our aircraft will be lighter, compared with its competitors have more seats, and customers to bring tens of millions of dollars in its life cycle value.
Medium-sized aircraft, such as the A350 and 787, although a global market, is seen as an important test of these two plan competition for the booming Asian market.
Asian airlines to fly all scheduled widebody flights, 44% and 77% of these stays in Asia, climbing said.
 



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