Unilever PLC, consumer products, such as dove soap and universal ice cream maker, said that sales rose 7.8% to ?12.6 billion ($16.8 billion) for the fourth quarter in developing economies, the company's strong demand in 2012, the largest market.
As the number of the fourth quarter, the company announced a full year net profit rose 4.5% to 4.25 billion euros, sales rose 10.5% to 51.3 billion euros.
The company said on Wednesday, the profit rate increased by 0.3% to 13.8%, although commodity cost is higher, hiking prices, lower cost, and sell more high profit margin products.
The improvement of the profit margin is impressive company unilever's size, especially the weak global economy, the weakest area geographically, although Europe, has become central to the fate of the anglo-dutch company.
"Unilever made good performance, said:" in the fourth quarter: the analyst Richard Withagen SNS securities. "The top line growth continues to exceed expectations, and operating profit rate is roughly in line with expectations.
Share price has risen 2% in Amsterdam ?30.07 inches, 52 weeks highs.
CEO Paul Bohr mann said, in 2013, the company's aim is "another year profit sales growth ahead of our market, stable and sustainable core business profit margin improvement and strong cash flow.
The fourth quarter sales figures clearly show that the deviation between the economy, an increase of 11% in developing countries, compared with mature economies, only 4%. In Europe, the fourth quarter sales rose 0.2%, sales prices fell, but slightly more sales growth.
In the product category, performance outstanding is still unilever personal care business, sales growth of 12%, more than 7%, due to the sales growth. The company said, benefit from the recent acquisition, because it used its marketing muscles, to increase sales of brand, such as hair care products Tresemmme. Unilever said, this brand in Brazil's performance is very good, and have introduced in India and Indonesia, there will be growing space.
, unilever also have axe, Rexona, hazeline, a brand, through a sales of 1 billion euros for the first time last year.
The company said its pastry chefs, including Lipton tea and Magnum ice cream, another brand, through a one billion annual sales growth is strong.
"Ben and jerry's performance is also good, although we see the fierce competition, domestic ice cream, especially in the United States," the company said.
Unilever said its weakest class is food, sales knorr-bremse soup, joy door mayonnaise and Becel spread, and other. Unilever said that carry sluggish demand, the company was forced to lower the price, and in other areas is highly competitive, it is forced into huge sums of money on advertising, damage the profit margin.



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