"Iron Man 3" at the box office tracking target of up to $ 1.6 million debut in the United States on May 3, it has opened the prelude to the summer movie season Disney.
Marvel superhero movie will be a blockbuster, the year's biggest opener to date has been a few months, but analysts expect its domestic debut has surged ahead this week launched. "Iron Man 3" in Australia, France, Italy and eight other countries on Wednesday, the weekend about 25 more foreign markets open. It will debut in China, on the same day in the United States, Disney said on Wednesday.
If it does not hit the $ 160 million mark for the "Iron Man 3" will easily top of another Disney movie "Oz the great and powerful," as the 2013 opener, and will be the best, because "The Dark Knight Rises "debut last July for the same amount.
The first two "Iron Man" series of films brought in $ 1.2 billion in global box office, and this one is expected to become the largest-ever. "Iron Man 2" debut in 2010 to U.S. $ 128 million, which is "The Avengers" - Robert Downey Jr. Tony Stark character $ 207 million first played a key role - the broken box office The record jump-started last summer weekend.
He wrote: "Iron Man 3" is the summer's most anticipated movie, Fandango
"The success of 'The Avengers' to build a brand, has been very successful," BoxOffice.com editor-in-chief, first Xi Feier Contrino told TheWrap. He believes that this can push the first weekend of the total even higher than predicted.
"This has been a slow start to this year's viewing, I think there are a lot of pent-up demand," he said. "I do not see why 'The Avengers' crowd does not become this reason, if this happens, the sky's the limit."
Ticket pre-sale, you can not accurately measure the top three theaters - AMC, Regal and Cinemark - "Iron Man 3" has been suspended sales, Disney sought to negotiate a more favorable agreement, the allocation of ticket sales.
Read: amazing, the release of different versions of "Iron Man 3" in China
50-50 split is typical of most of the film, but the studio almost always get a higher percentage of large areas. The two sides are still talking, it is unlikely that the lack of pre-cut into the box office, unless it is extended to the next week Thursday or Friday.
International opening of "Iron Man 3" should provide the impetus in advance of its debut in the United States.
The original film earned $ 58.5 billion U.S. dollars, domestic 318, 000, and 268 yuan million overseas. The sequel brought in $ 623 million dollars, 3.12 million U.S. dollars from North America, $ 3.11 million U.S. dollars from abroad. It is unlikely that the domestic box office will exceed abroad this time around, especially in overseas screen exponential growth in the number of IMAX and 3D premium pricing.
Disney is clearly focused on the return of foreign countries, especially in China, which has become an important market, because the last "Iron Man" movie maximize. Marvel Studios and Beijing DMG Entertainment Production "Iron Man 3" and Disney will release a special version tailored to the Chinese audience.
Movie stars in addition to Downey Jr., Gwyneth Paltrow, Don Cheadle, Guy Pearce, Rebecca Hall, Stark, James badge, and the King Presley, veteran Shane Black ("Lethal Weapon") from a screenplay he co-guide written with Drew Pierce. Favreau, he directed the first film, is an executive producer and Marvel Studios President Kevin Feige.
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