Pepsi launched a new 20 oz bottle shape, for the first time in about 17 years. New perfume bottles have a profile at the bottom of half seems easier to grip, drinks around the label is short, let more exposed. Changes following some conspicuous mobile Pepsi company in the past year, to improve its namesake soda, including a deal for many years, sponsored by the super bowl halftime show and extensive pop star Beyonce processing results. PepsiCo, based in purchase, New York, has been committed to revive the brand losing market share, the Coca-Cola company in recent years. Andre foote, PepsiCo, said a spokesman for the new part of 20 oz bottle, the company constantly updated cola marketing and packaging materials. A single bottle, widely sold in cooler in pharmacies and other retailers, will be launched in April. New shape can also be used for the 16 oz bottle, unusual, and diet Pepsi, Pepsi Max and Pepsi on the next page. Foote says in a new bottle completely replace the current bottle, she said, launched in 1996, it will take a year or two years. "Engineers all the plants and transfer line, Foote says." New bottle will be the first to appear in the New York area, then scroll to the Chicago, California and Florida. Coca-Cola headquarters in Atlanta, said the current 20 ounces of contour bottle, which made its debut in the United States in 1993. For many years, the small changes, such as the surface of the grip and shorten the bottleneck. Although PepsiCo to step up, its drinks in North America fell 4% last year. This 4% drop, carbonated and non-carbonated drinks fell by 3%, with the U.S. securities and exchange commission (SEC), a regulatory file. PepsiCo has carried out a wide range of products, including Frito - Lay the company's chip, gatorade, Quaker oatmeal and tropicana. Definition, however, have long been of the same name of soda and Coca Cola.


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