Nissan motor company said, will invest 250 million pounds, sunderland small luxury car, create hundreds of jobs "in the UK".
"Sunderland factory are very competitive," production cars, the chief performance officer colin dodge told BBC news.
Infiniti model, writing the nissan in London design team and design, in its technology center in Bedford.
Their characteristics, to attract buyers, in Europe, the weak brand's sales.
Business secretary Vince cable will visit the factory of sunderland on Wednesday announced the investment.
"Today's news is the British car industry, which is to create employment opportunities, apprentice, help build a more powerful economic quality highly recognized, and he said:" in a statement released ahead of the event.
"The car industry is one of the greatest success stories, one of our industry strategy and witness the government and the private sector in close cooperation and work together."
"Horse Vito car"
Dodge Sir Said, it is too early, specific how many jobs will be created as the result of new investment.
It is suggested that, however, it can be directly in the factory about 280, and another 700 or so to create and supplier.
However, in order to make the space of the infiniti, previously announced pounds 127 m investment, and to establish a hatchback, involving about 125 jobs, and now has been moved to the other a nissan in Europe factory from sunderland, such as Spain and Russia, infiniti spokesman said:.
The investment in the coming two years, new infiniti will begin to roll off the assembly line, in 2014, he ifs and buts said.
Nissan motor said it will produce up to a year to 60000 vehicles.
New car has not been named, followed by the end of the number zero, but will be subject to the Ethera showed that in 2011, the concept of the Geneva motor show car announcement says, will begin to use Q call what outside.
This will be the nissan in Britain cars will be exported to the United States for the first time. The car will also be sold in China, but its main market is Europe's third to half of the sales forecasts, he said the ifs and buts.
"This is a key European car," he said.
Ambitious goal,
Infiniti have made little progress, because it was the first launch in Europe in 2008, a series of large, thirsty powerful V6 and V8 cars and gasoline engine.
"The United States center for infiniti brand has very many years," the dodgers, "said Mr. But the new, smaller size of the model for the European rather than the United States."
Infiniti has set for themselves an ambitious in Europe 100000 cars sales target compared with 2016, there are 16700 car sales in 2011.
A third of the half to sales is expected to have a new infiniti in Europe, said Mr. Dodge.
The car will be infiniti provide diesel engine, the key driver to Europe as an option, he ifs and buts said, but he declined to give any more details about the car's engine to choose.
Ethera concept is gasoline - electric hybrid 2.5 -liter four cylinder engine. Nissan common development engine, Mercedes - owner Daimler, close cooperation, and cooperation partner Renault alliance, and in March this year launched a high performance hybrid dynamic model, in emergency - E, will use three cylinder gasoline engine Hethel, headquartered in Norfolk lotus.
Efficient factory
Sunderland was awarded the model, because of its reputation, whether in the efficiency of the quality and cost, and has the ability to provide the dodge, says Mr Work in a factory, from 1984 to 2007, he was promoted to transfer to Japan nissan headquarters.
Nissan use requirement, its sunderland factory, currently has more than 6000 employees, is the most effective car factory, in Europe, although these days, it often besides this.
The Sir Say: "dodge", but it is. "We just don't keep chest to play in this year, a year."
Nissan said, this is on the agenda, became the first British car factory has produced more than 500000 vehicles, in a calendar year. "Even in Britain Leland time, they did not do so, Sir," said bolt.
Global production
On the basis of the decision of the produce new infiniti outside Japan some factors.
Dodge the Sir Say: "from a historical point of view, we have made the infiniti in Japan, although in recent years, he explained, the yen has been very strong, so it is difficult to make money from Japanese cars export.
To this, car manufacturers shift production to Britain, the United States and China.
Nissan motor of Japanese workers, this is "painful" move out of the production of the country, he said the ifs and buts.
"They can make cars and anyone," he said, "but they are in a significant disadvantages, compared with competitors, the dollar, euro or pounds to sell cars."
However, the strength of the yen is the only reason, nissan abroad more cars.
All over the world investment and production growth market may continue, even if the weak yen, because it according to the country's next prime minister shinzo Abe is par for the course.




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